Londrina is a menswear store in Ponta Delgada, Azores, with a long-standing presence in the local market.
Our ongoing collaboration focuses on evolving the brand's visual communication while preserving the identity and recognition it has built over the years.
From campaign concepts and photography to video, social media and digital experiences, we work across several touchpoints to create a presence that is more contemporary, consistent and distinctive.
An established brand carries history and recognition. The challenge is to modernise the communication without disconnecting the brand from the customers who already know it and choose it.
Instead of isolated posts, we develop visual narratives and campaigns around products, collections and moments. Every piece of content belongs to a larger universe, not to a posting calendar.
The sale campaign was published with no paid promotion. These are the numbers of the original post.
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Published on 29 August 2025. Organic reach, no paid promotion.
We designed and built londrinapdl.com, the Londrina online store. A catalogue organised by category, search, wishlist, customer account and checkout. A responsive interface, from desktop to phone, in Portuguese and English.
Londrina is not a one-off project. It is an ongoing collaboration where strategy, content, campaigns and digital development evolve together with the brand.
That long-term relationship lets us understand the business in depth, react quickly and create communication that feels consistent instead of disconnected.
